Empower OTT and Connected TV publishers with the ability to monetize content through smart custom contextual segments. Our solution enables publishers to create bespoke audience segments tailored to advertisers' specific targeting criteria, driving campaign effectiveness and revenue growth.
Build custom audience segments based on contextual factors such as content genre, viewer demographics, and viewing behavior.
Integrate custom segments into demand-side platforms (DMPs) or establish direct deals with brands and agencies for targeted ad placements.
Monitor segment performance in real-time and optimize targeting strategies to maximize ROI for advertisers.